@import url('https://fonts.googleapis.com/css2?family=Manrope:wght@400;500;600;700&family=Playfair+Display:ital,wght@1,600&display=swap');

:root{color-scheme:light;--ink:#171313;--paper:#ffffff;--cream:#f5f6f8;--red:#e45f45;--red-deep:#b8382b;--muted:#736c68;--line:rgba(23,19,19,.14);--radius:28px;--shadow:0 28px 80px rgba(30,15,12,.18)}
*{box-sizing:border-box}
html{scroll-behavior:smooth;overflow-x:hidden}
body{margin:0;background:var(--paper);color:var(--ink);font-family:Manrope,Arial,sans-serif;font-size:16px;line-height:1.6;overflow-x:hidden}
a{color:inherit;text-decoration:none} button{font:inherit} img,video{display:block;max-width:100%}
.site-header{height:78px;position:fixed;z-index:100;left:24px;right:24px;top:18px;display:flex;align-items:center;gap:32px;padding:0 14px 0 24px;border:1px solid transparent;border-radius:18px;transition:.35s ease}
.site-header.scrolled{background:rgba(255,255,255,.92);border-color:rgba(23,19,19,.1);box-shadow:0 12px 40px rgba(32,18,13,.1);backdrop-filter:blur(20px)}
.site-header>.button{margin-left:auto}
.brand{width:158px;display:flex;align-items:center;background:transparent}.brand img{width:100%;height:auto;background:transparent}
.desktop-nav{margin:auto;display:flex;gap:32px;font-size:.84rem;font-weight:600}.desktop-nav a{position:relative}.desktop-nav a:after{content:"";position:absolute;left:0;right:100%;bottom:-5px;height:1px;background:var(--ink);transition:.3s}.desktop-nav a:hover:after{right:0}
.button{display:inline-flex;align-items:center;justify-content:center;min-height:54px;padding:0 28px;border-radius:999px;font-weight:700;letter-spacing:-.01em;border:1px solid transparent;transition:transform .25s,box-shadow .25s,background .25s}.button:hover{transform:translateY(-2px)}
.button-small{min-height:46px;padding:0 22px;font-size:.88rem}.button-dark{background:var(--ink);color:#fff}.button-dark:hover{box-shadow:0 12px 24px rgba(23,19,19,.2)}
.button-primary{background:var(--red);color:#fff;box-shadow:0 14px 34px rgba(228,95,69,.28)}.button-primary:hover{background:var(--red-deep)}
.button-outline{border-color:var(--line);color:var(--ink);background:#fff}.button-outline:hover{background:var(--ink);color:#fff}
.button-light{background:#fff;color:var(--ink);min-height:60px;padding:0 34px}.button-light:hover{box-shadow:0 16px 40px rgba(0,0,0,.22)}
.section-button{margin-top:28px}
.footer-product{font-size:.85rem;font-weight:600;text-align:center;margin:0 0 18px}
.hero-copy,.hero-media{min-width:0}.hero h1{overflow-wrap:anywhere}
.hero h1{text-wrap:balance}
.button{max-width:100%;overflow-wrap:anywhere}
.seo-product-choice{margin-top:65px;padding-top:45px;border-top:1px solid var(--line)}.seo-product-choice h2{font-size:clamp(2rem,3.5vw,3.4rem);line-height:1.12;letter-spacing:-.04em;margin:0 0 20px}.seo-product-choice>p{max-width:820px;color:var(--muted)}.seo-choice-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;margin-top:30px}.seo-choice-grid article{min-width:0;padding:28px;background:#fff;border:1px solid var(--line);border-radius:22px}.seo-choice-grid h3{font-size:1.3rem;line-height:1.3;margin:18px 0 14px;overflow-wrap:anywhere}.seo-choice-grid p{font-size:1rem;color:var(--muted);margin:0}.seo-choice-grid .tag{display:inline-block;font-size:.75rem;color:var(--red-deep);background:#fff0eb;padding:5px 10px;border-radius:999px}.seo-product-choice .source-note{margin-top:26px;font-size:.8rem;color:var(--muted)}
@media(max-width:800px){.seo-choice-grid{grid-template-columns:1fr}.seo-product-choice{margin-top:45px;padding-top:35px}}
.hero{min-height:100svh;padding:150px clamp(24px,6vw,90px) 90px;position:relative;display:grid;grid-template-columns:minmax(0,.95fr) minmax(360px,1.05fr);align-items:center;gap:5vw;background:radial-gradient(circle at 80% 35%,#fff 0,transparent 30%),linear-gradient(135deg,#ffffff 0%,#ffffff 100%)}
.hero:before{content:"";position:absolute;inset:0;opacity:.22;background-image:url("data:image/svg+xml,%3Csvg width='88' height='88' viewBox='0 0 88 88' xmlns='http://www.w3.org/2000/svg'%3E%3Cpath d='M44 0v88M0 44h88' stroke='%239b8d80' stroke-width='.35'/%3E%3C/svg%3E");mask-image:linear-gradient(to right,#000,transparent 48%)}
.hero-copy{position:relative;z-index:2}.hero h1{margin:0;max-width:760px;font-size:clamp(3rem,4.7vw,5.2rem);line-height:.98;letter-spacing:-.06em;font-weight:600}.hero-lead{font-size:clamp(1rem,1.35vw,1.18rem);max-width:600px;margin:28px 0 0;color:#554d48;line-height:1.65}.hero-actions{margin-top:34px;display:flex;align-items:center}.hero-media{position:relative;z-index:2;min-width:0}.memory-frame{position:relative;aspect-ratio:1.05/1;max-height:700px;overflow:hidden;border-radius:44% 44% 16px 16px;box-shadow:var(--shadow);background:#2a211f}.memory-frame video{width:100%;height:100%;object-fit:cover}.video-badge{position:absolute;left:22px;bottom:22px;background:rgba(18,15,14,.65);color:#fff;padding:10px 15px;border-radius:999px;backdrop-filter:blur(14px);font-size:.77rem}.video-badge span{display:inline-block;width:7px;height:7px;background:var(--red);border-radius:50%;margin-right:6px;box-shadow:0 0 0 5px rgba(228,95,69,.18)}.sound-toggle{position:absolute;right:22px;bottom:22px;width:42px;height:42px;border:1px solid rgba(255,255,255,.3);background:rgba(18,15,14,.45);color:#fff;border-radius:50%;cursor:pointer;backdrop-filter:blur(10px)}
.section{padding:130px clamp(24px,7vw,108px)}.eyebrow{text-transform:uppercase;letter-spacing:.18em;font-weight:700;font-size:.7rem;color:var(--red);margin-bottom:24px}.display-title{font-size:clamp(3rem,6vw,6.5rem);line-height:1;letter-spacing:-.055em;margin:0;max-width:1000px}.display-title em,.final-cta em{font-family:'Playfair Display',Georgia,serif;font-weight:600}.intro{background:#f7f8fa;color:var(--ink)}.intro-grid{display:grid;grid-template-columns:1fr 1fr;gap:12vw;align-items:end;margin-top:70px}.intro-grid>p{font-size:clamp(1.05rem,1.4vw,1.25rem);color:#676a70;max-width:560px}.stat-line{display:flex;gap:20px;align-items:end}.stat-line strong{font-size:clamp(5rem,10vw,10rem);line-height:.74;letter-spacing:-.08em;color:var(--red)}.stat-line span{color:#676a70;font-size:.9rem;line-height:1.4}
.transform{display:grid;grid-template-columns:.65fr 1.35fr;gap:8vw;align-items:center;background:#f7f8fa}.transform h2,.section-heading h2,.how h2,.details h2,.faq h2{font-size:clamp(2.3rem,4.5vw,5rem);line-height:1.04;letter-spacing:-.055em;margin:0}.transform-copy>p,.section-heading>p,.how-sticky>p,.faq-title>p{color:var(--muted);max-width:520px;margin-top:28px}.comparison{position:relative;aspect-ratio:1.25/1;overflow:hidden;border-radius:var(--radius);box-shadow:var(--shadow);background:#201918}.comparison img,.comparison video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}.comparison-live{position:absolute;inset:0;clip-path:inset(0 0 0 48%)}.comparison-line{position:absolute;left:48%;top:0;bottom:0;width:2px;background:#fff;transform:translateX(-1px);pointer-events:none}.comparison-line span{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);width:52px;height:52px;border-radius:50%;background:#fff;display:grid;place-items:center;color:var(--ink);box-shadow:0 8px 28px rgba(0,0,0,.25)}.comparison input{position:absolute;inset:0;width:100%;height:100%;opacity:0;cursor:ew-resize}.comparison-label{position:absolute;top:20px;padding:7px 12px;border-radius:999px;background:rgba(20,17,16,.55);backdrop-filter:blur(10px);color:#fff;font-size:.74rem}.label-before{left:20px}.label-after{right:20px}
.modes{background:var(--paper)}.section-heading{display:grid;grid-template-columns:1.25fr .75fr;gap:9vw;align-items:end;margin-bottom:68px}.mode-grid{display:grid;grid-template-columns:1fr 1fr;gap:22px}.mode-card{position:relative;aspect-ratio:16/9;overflow:hidden;border-radius:var(--radius);background:#2b2320;color:#fff}.mode-card video{width:100%;height:100%;object-fit:cover;transition:transform 1s ease;filter:saturate(.82)}.mode-card:hover video{transform:scale(1.035)}.card-wide{grid-row:auto}.mode-overlay{position:absolute;inset:0;background:linear-gradient(180deg,transparent 36%,rgba(16,12,11,.88))}.mode-copy{position:absolute;left:30px;right:80px;bottom:28px}.mode-copy>span{font-size:.7rem;color:rgba(255,255,255,.55)}.mode-copy h3{font-size:clamp(1.6rem,2.5vw,2.8rem);line-height:1.1;margin:7px 0}.mode-copy p{margin:0;color:rgba(255,255,255,.72);max-width:500px}.card-play{position:absolute;right:24px;bottom:24px;width:52px;height:52px;border-radius:50%;border:1px solid rgba(255,255,255,.35);background:rgba(255,255,255,.1);color:#fff;cursor:pointer;backdrop-filter:blur(10px)}.card-quote{grid-column:1/-1;min-height:280px;aspect-ratio:auto;background:var(--red);padding:32px;display:flex;flex-direction:column;justify-content:space-between}.quote-mark{font:600 4rem Georgia;line-height:.7;opacity:.45}.card-quote blockquote{font:600 italic clamp(1.35rem,2vw,2.2rem)/1.25 'Playfair Display',Georgia,serif;margin:10px 0;max-width:760px}.quote-person{display:flex;justify-content:space-between;align-items:end}.quote-person span{font-weight:700}.quote-person small{opacity:.66}
.how{background:#f7f8fa;color:var(--ink);display:grid;grid-template-columns:.8fr 1.2fr;gap:10vw;align-items:start}.how-sticky{position:sticky;top:140px}.how-sticky>p{color:#676a70}.steps{border-top:1px solid var(--line)}.step{position:relative;min-height:260px;padding:44px 0 44px 90px;border-bottom:1px solid var(--line)}.step-icon{width:50px;height:50px;border:1px solid var(--line);display:grid;place-items:center;border-radius:16px;color:var(--red);margin-bottom:28px}.step h3{font-size:1.55rem;margin:0 0 10px}.step p{color:#676a70;max-width:520px;margin:0}
.details{display:grid;grid-template-columns:minmax(0,1.08fr) minmax(400px,.92fr);gap:clamp(48px,6vw,92px);align-items:center;padding-top:96px;padding-bottom:96px;background:#ffffff}.details-video{position:relative;border-radius:var(--radius);overflow:hidden;box-shadow:var(--shadow)}.details-video video{width:100%;height:auto;object-fit:contain;background:#201b19}.details-caption{padding:14px 20px;display:flex;gap:8px 16px;flex-wrap:wrap;justify-content:space-between;background:#201b19;color:#fff;font-size:.85rem}.details-caption small{opacity:.7}.details h2{font-size:clamp(2.5rem,3.8vw,4.4rem)}.feature-list{list-style:none;padding:0;margin:34px 0 0}.feature-list li{display:grid;grid-template-columns:40px 1fr;gap:20px;padding:21px 0;border-top:1px solid var(--line)}.feature-list li>span{font-size:.7rem;color:var(--red)}.feature-list strong{font-size:1.08rem}.feature-list p{color:var(--muted);margin:7px 0 0}
.guides{background:#ffffff;padding-top:96px;padding-bottom:96px}.guides-heading{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:end;margin-bottom:40px}.guides-heading .eyebrow{margin-bottom:16px}.guides-heading h2{font-size:clamp(2.4rem,4vw,4.2rem);line-height:1.08;letter-spacing:-.05em;margin:0}.guides-heading p{color:var(--muted);max-width:440px;margin:0;justify-self:end}.guide-feature{display:flex;justify-content:space-between;align-items:center;gap:40px;background:#fff;color:var(--ink);border:1px solid var(--line);border-radius:24px;padding:36px 40px;margin-bottom:22px;transition:background .3s ease}.guide-feature:hover{background:#f7f8fa}.guide-label{display:block;font-size:.75rem;font-weight:600;letter-spacing:.07em;color:var(--red)}.guide-feature h3{font-size:clamp(1.8rem,2.8vw,2.8rem);line-height:1.15;letter-spacing:-.035em;margin:14px 0 12px}.guide-feature p{color:#676a70;margin:0;max-width:650px}.guide-feature-link{flex-shrink:0;font-size:.9rem;font-weight:700;padding:14px 20px;border:1px solid var(--line);border-radius:999px;transition:background .3s,color .3s}.guide-feature:hover .guide-feature-link{background:var(--ink);color:#fff}.guide-paths{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:22px}.guide-path{min-width:0;background:var(--paper);border:1px solid var(--line);border-radius:24px;padding:30px;display:flex;flex-direction:column}.guide-path h3{font-size:clamp(1.35rem,1.7vw,1.8rem);line-height:1.2;letter-spacing:-.035em;margin:20px 0 14px}.guide-path>p{color:var(--muted);font-size:.95rem;margin:0 0 28px}.guide-links{margin-top:auto;border-top:1px solid var(--line)}.guide-links a{display:block;padding:15px 0;font-size:.9rem;line-height:1.5;font-weight:600;border-bottom:1px solid var(--line);transition:color .25s}.guide-links a:last-child{border-bottom:0;padding-bottom:0}.guide-links a:hover{color:var(--red-deep)}.guide-feature:focus-visible,.guide-links a:focus-visible{outline:3px solid var(--red);outline-offset:5px}
.faq{display:grid;grid-template-columns:.65fr 1.35fr;gap:10vw;background:#f7f8fa}.faq-title{position:sticky;top:130px;align-self:start}.faq-item{border-top:1px solid rgba(23,19,19,.2)}.faq-item:last-child{border-bottom:1px solid rgba(23,19,19,.2)}.faq-question{position:relative;width:100%;padding:28px 52px 28px 0;border:0;background:transparent;color:var(--ink);font-size:clamp(1.08rem,1.5vw,1.35rem);line-height:1.35;font-weight:700;text-align:left;cursor:pointer}.faq-question span{position:absolute;right:4px;top:25px;font-size:1.6rem;font-weight:400;transition:transform .35s cubic-bezier(.22,.61,.36,1),color .35s}.faq-answer{display:grid;grid-template-rows:0fr;opacity:0;transition:grid-template-rows .38s cubic-bezier(.22,.61,.36,1),opacity .28s ease}.faq-answer>div{overflow:hidden}.faq-answer p{margin:0;padding:0 70px 30px 0;color:var(--muted)}.faq-item.is-open .faq-answer{grid-template-rows:1fr;opacity:1}.faq-item.is-open .faq-question span{transform:rotate(45deg);color:var(--red)}
.final-cta{position:relative;overflow:hidden;min-height:670px;padding:120px 24px;display:grid;place-items:center;text-align:center;background:#fff6f2;color:var(--ink)}.cta-glow{position:absolute;width:560px;height:560px;border:1px solid rgba(228,95,69,.12);border-radius:50%;box-shadow:0 0 0 90px rgba(228,95,69,.025),0 0 0 180px rgba(228,95,69,.015)}.cta-content{position:relative;z-index:2}.final-cta .eyebrow{color:var(--red-deep)}.final-cta h2{font-size:clamp(3rem,6.5vw,7rem);line-height:.98;letter-spacing:-.06em;margin:0}.final-cta p{max-width:540px;margin:28px auto;color:var(--muted);font-size:1.08rem}.final-cta small{display:block;margin-top:18px;color:rgba(255,255,255,.58)}
.footer{padding:28px clamp(24px,7vw,108px);background:#fff;color:var(--ink);border-top:1px solid var(--line)}.footer-links{display:flex;gap:12px 24px;justify-content:center;flex-wrap:wrap;font-size:.77rem}.footer-links a{color:#676a70;transition:color .2s}.footer-links a:hover{color:var(--red-deep)}.footer>small{display:block;text-align:center;color:#786f6b;font-size:.68rem;border-top:1px solid rgba(255,255,255,.1);margin-top:22px;padding-top:18px}
[data-reveal]{opacity:0;transform:translateY(20px);transition:opacity .65s cubic-bezier(.22,.61,.36,1),transform .65s cubic-bezier(.22,.61,.36,1)}[data-reveal].is-visible{opacity:1;transform:none}[data-delay="1"]{transition-delay:.1s}[data-delay="2"]{transition-delay:.18s}
@media (max-width:980px){.hero{grid-template-columns:1fr;gap:50px;padding-top:150px}.hero-copy{max-width:760px}.hero-media{max-width:700px;width:100%;margin:auto}.memory-frame{aspect-ratio:1.15/1}.intro-grid,.transform,.section-heading,.how,.details,.faq,.guides-heading{grid-template-columns:1fr}.transform,.faq{gap:50px}.details{gap:56px;padding-top:100px;padding-bottom:100px}.guides-heading{gap:28px}.guide-feature{gap:24px;padding:30px}.guide-paths{grid-template-columns:1fr}.guide-path{display:grid;grid-template-columns:1fr 1fr;column-gap:32px;padding:28px}.guide-path .guide-label,.guide-path h3,.guide-path>p{grid-column:1}.guide-path h3{margin:14px 0}.guide-path>p{margin-bottom:0}.guide-links{grid-column:2;grid-row:1/4;margin:0;align-self:center}.guides-heading p{justify-self:start}.mode-grid{grid-template-columns:1fr}.card-quote{grid-column:auto}.how-sticky,.faq-title{position:static}}
@media (max-width:640px){.site-header{left:10px;right:10px;top:10px;height:66px;padding-left:15px;gap:14px}.site-header .brand{width:122px}.button-small{min-height:42px;padding:0 16px}.hero{padding:126px 20px 70px}.hero h1{font-size:clamp(2.45rem,12vw,3.7rem);line-height:1}.hero-lead{font-size:1rem;margin-top:22px}.hero-actions{align-items:stretch}.hero-actions .button{width:100%}.memory-frame{border-radius:38% 38% 12px 12px}.section{padding:90px 20px}.display-title{font-size:clamp(2.35rem,10.5vw,3rem)}.intro-grid{gap:55px}.stat-line strong{font-size:7rem}.comparison{aspect-ratio:.85/1}.mode-copy{left:18px;right:60px;bottom:16px}.mode-copy h3{font-size:1.35rem;margin:4px 0}.mode-copy p{font-size:.78rem;line-height:1.3}.card-play{right:14px;bottom:14px;width:44px;height:44px}.card-quote{min-height:260px;padding:24px}.step{padding-left:56px}.details{gap:42px}.details-video{height:auto}.details-caption{padding:12px 14px;font-size:.75rem}.transform-copy>.section-button,.details-copy>.section-button{width:100%}.guides{padding-top:72px;padding-bottom:72px}.guides-heading{gap:22px;margin-bottom:30px}.guide-feature{display:block;padding:26px}.guide-feature-link{display:inline-block;margin-top:24px;font-size:.85rem}.guide-paths{gap:16px}.guide-path{display:flex;padding:26px}.guide-path>p{margin-bottom:24px}.guide-links{width:100%}.guide-label{font-size:.75rem}.faq-question{padding:24px 44px 24px 0}.faq-question span{top:21px}.faq-answer p{padding:0 10px 26px 0}.final-cta{min-height:620px}.final-cta h2{font-size:clamp(2.6rem,12vw,3.2rem)}.footer{padding:28px 20px}.footer-links{justify-content:flex-start}}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important}}
.inline-cta{display:flex;align-items:center;justify-content:space-between;gap:24px;padding:26px 30px;margin-top:40px;border:1px solid var(--line);border-radius:22px;background:#fff}.inline-cta p{margin:0;max-width:760px;color:var(--muted)}.inline-cta>.button{flex-shrink:0}
.pet-stories{display:grid;grid-template-columns:minmax(0,.86fr) minmax(0,1.14fr);align-items:center;gap:clamp(40px,7vw,100px);background:#fff;scroll-margin-top:120px}
.pet-stories-photo{margin:0;width:100%;max-width:480px;justify-self:center;min-width:0;padding:20px;border:1px solid var(--line);border-radius:28px;background:#fff;box-shadow:0 20px 56px rgba(23,19,19,.07)}
.pet-stories-photo img{width:100%;height:auto;object-fit:contain;border-radius:12px}
.pet-stories-photo figcaption{padding:20px 4px 4px;color:var(--ink);font-size:.85rem;line-height:1.6}
.pet-stories-photo figcaption small{display:block;margin-top:7px;font-size:.72rem;color:var(--muted)}
.pet-stories-copy{min-width:0}.pet-stories-copy h2{margin:0;font-size:clamp(2.3rem,4.2vw,4.7rem);line-height:1.07;letter-spacing:-.05em;overflow-wrap:break-word}
.pet-stories-copy h2 em{font-family:'Playfair Display',Georgia,serif;font-weight:600;color:var(--red-deep)}
.pet-stories-copy>p{margin:22px 0 0;max-width:620px;color:var(--muted);font-size:1rem;line-height:1.75}
.pet-stories-copy>.pet-stories-lead{font-size:1.08rem}
.pet-stories-note{margin:26px 0 28px;padding:18px 0 18px 20px;border-left:2px solid var(--red)}
.pet-stories-note>span{font-size:.8rem;font-weight:700;color:var(--ink)}.pet-stories-note p{font-size:.9rem;color:var(--muted);margin:7px 0 0;line-height:1.65}
.pet-stories-copy>.button:focus-visible{outline:3px solid var(--ink);outline-offset:5px}
@media(max-width:980px){.pet-stories{grid-template-columns:minmax(0,1fr);gap:42px}.pet-stories-copy{grid-row:1}.pet-stories-photo{grid-row:2}.pet-stories-copy h2{max-width:760px}}
@media(max-width:640px){.pet-stories{gap:32px}.pet-stories-copy h2{font-size:clamp(2rem,8.5vw,3rem)}.pet-stories-copy>.pet-stories-lead{font-size:1rem}.pet-stories-photo{padding:14px;border-radius:22px}.pet-stories-copy>.button{width:100%}.pet-stories-note{padding-left:16px}}
@media(max-width:640px){.inline-cta{flex-direction:column;align-items:stretch;padding:24px}.inline-cta>.button{width:100%}}